New York’s Javit’s Center was filled with retail’s most influential leaders and experts for the annual National Retail Federation’s NRF Retail Big Show 2020 Vision. Defying the notion that today’s consumer industry doesn’t have any room for physical retail anymore, the event was teeming with startup founders, tech innovators, e-commerce executives and retail advocates who shared their insights during keynote speeches and fireside chats in front of a record 40,000 attendees in the event hall.
The age of the internet and social media has opened doors for online communications, allowing business owners to communicate instantly with customers across the globe. By communicating effectively with customers, and with other business people, entrepreneurs can build positive brand reputations, professional credibility and work opportunities.
The twenty-first century is instant. A mass global market is never more than a few clicks away. People are more diversely and internationally connected than ever before, thanks to the rise of social media and everybody has a voice and a platform to shout it from. Today’s young people are surrounded by opportunities for business creation and growth.
Web trends are forever changing, but there are some that will be just as relevant in 2020 as they were in 2019. Balancing functionality with an eye-catching design may seem difficult, but if you can master it, you’ll set yourself up for higher user engagement and ideally, a higher conversion rate.
People love experiences. We enjoy sights, sounds, different sensations. We like trying out cool, new stuff and having fun! That’s why experiential marketing works and why huge corporations are devoting considerable chunks of their advertising budget to experiential marketing.
If you manage a business and have a direct hand in hiring employees, you know that finding great talent can be a daunting task. It’s a process that can be frustrating especially for small and medium-scale enterprises, with the job market usually dominated by bigger, more established corporations.
It can be a very fine line, getting the balance right between having enough processes within your business to ensure it runs smoothly, while not adding so many that it becomes a bureaucracy that would make even the government blush.
Our world is becoming increasingly globalized, and this has a huge impact on the way we do business. The global digital marketplace gives businesses the chance to reach clients from all over the world, providing fantastic growth and expansion opportunities.
A top-notch landing page is one of the most important parts of driving traffic to a site, once you’ve got the traffic, it’s time to make the most of it. Just like a good first impression, there are a few key techniques that can help a business convert the traffic they work so hard to maintain.
The Dallas run of Digital Summit series was packed with online marketers, brand experts and content producers. Keynote speeches focused on content development, SEO, analytics and customer journey.
A glowing remark from a returning customer. Candid compliments about your secret sauce. Rave reviews of your superb service. All these are testimonials that prove that your business is making your clients happy. But how do you get all these “oohs and ahhs” to start working for you and open the door to more profits?
Good business is all about connection. As we find ourselves surrounded by technology and automation, customers are looking for human interaction, a sense of personality that helps them to build trust. Creating a consistent brand personality is essential for developing strong relationships with existing and potential clients. Your business’s personality is who you are as a professional, and it’s who your customers interact with.
SMX East 2019 has come and gone once again in The Big Apple. Attended by SEO experts from Microsoft, Google, Bing, to name a few, the event was packed with both people and knowledge. Here are our top takeaways from the event.
There’s a well-known theory in business and sales, it’s far easier to sell more to an existing customer than it is to find a new one. It’s well-known because in most cases, it’s true. Getting the most out of your loyal customers is a great way to increase revenue but there are a few common pitfalls that come with the territory. Knowing what to avoid leads to knowing how to upsell the right way.
Dubbed the Ultimate Digital Marketing ‘Unconvention’, this year’s edition of UnGagged in Los Angeles gathered experts in SEO, analytics and online marketing. With more than 40 sessions and keynote speeches, there was plenty of valuable information on offer. Here are our key takeaways from the event.
Our quest to meet up with tawkers around the world continues! Next up we’re heading to Vancouver for the Golden Owl Awards, we’ll be in town from November 18th to 19th and we’re excited to meet as many of you in person as possible, so we can listen, learn and continue to grow with you.
People want to belong. With our lives moving online more and more, the need for that sense of community still exists but how we fulfill that need is changing. Building a community online allows you to connect more closely with your target market. For any purchase, a potential buyer has the entire internet at their fingertips. They’re spoiled for choice. So how do you become the choice they ultimately make?
As workloads increase and more becomes expected of us, we hear more and more about the importance of multitasking. For many of us, the idea that we need to multitask in order to truly be productive at work has become the norm. Many of us are probably multitasking at our jobs right now. It’s time to stop and here’s why…
We’re back in South-East Asia for a whistle-stop tour, and would love to meet you along the way! It has been awesome to meet up with so many of you from around the world and hear your stories. Next up is Kuala Lumpur, the home of two of our Co-founders, so they will both be at the event!
This year’s Seattle Interactive Conference was teeming with experts in UX/UI design, branding, creativity, social media, interactive advertising, content strategy and customer engagement. The two-day event was attended by entrepreneurs and online professionals, leaving with insights from keynote speakers, workshop facilitators and fellow enthusiasts during the networking events.
Nearly every type of business imaginable can benefit from fresh, engaging content. Content marketing is proven and cost-effective. But let’s be honest, a lot of the content we see and read, is dry and uninspiring. If people aren’t interested in your content, your wasting time, money and effort.
The social media and digital marketing scene in Melbourne recently gathered for the Click Engage Convert summit. Keynote speeches centered on digital marketing and content strategy techniques from personalities in the digital sphere. This year’s edition distilled best-practices for social media, video and content marketing. Here are some of the memorable takeaways from the event.
Potential customers can all be at different stages in their journey. Some are just discovering your services, others are ready to buy and some are comparing the different solutions on the market. Having a strategy for each stage that helps guide them to the next step is the key to converting.
The latest Digital Summit event was recently held at the Charlotte Convention Center with the usual crowd of B2B service providers, tech experts, brand managers, ad agency managers and startup founders. With more than 45 speakers and sessions attended by thousands of participants, keynote speeches centered on digital marketing, analytics and content production. Here are our key takeaways from the event.
We’re excited to announce our latest product update. You can now use Zapier to easily make custom integrations between tawk.to and your other favorite apps. It’s super simple and incredibly quick, just sign in with your Zapier account, add your tawk.to details and select a property and you’re ready to create the integration you need.
This year’s edition of INBOUND was another exciting three-day event in Boston with online marketers, startup founders and even celebrities gracing keynote sessions each filled by participants in every corner of the room.
Over two days, more than 55 speakers delivered some of digital marketing’s best keynote speeches to thousands of attendees at the Digital Summit Chicago. Attended by marketers, B2B service providers, tech experts, brand managers, ad agency managers and startup founders, it was a brilliant gathering of digital marketing’s finest minds.
Setting up a new website for your small business can be a confusing and challenging proposition. There are so many “business in a box” website building solutions out there, each has its trade-offs of costs, flexibility, customization, design and Search Engine Optimisation capabilities. So which is right for your business? Here are 9 tips to look at before you begin.
If you’ve been thinking about setting up your own business (props to you, by the way!), we’re sure you can relate to getting information overload. Have you found yourself buried in opinions, ideas, and “how to” Google searches? Does it feel like you don’t know where to start?
If you’re a tour operator, you’ve probably felt the pain of sifting through email after email and fielding call after call from potential tour-goers. In most cases, the answers to their questions are quite short. The maximum group size is 12; no, food is not included in this tour; yes, the guide is bilingual.
New York once again played host to Affiliate Summit East with the industry’s top experts in affiliate marketing, digital advertising, performance marketing and influencer marketing. The three-day event was joined by thousands of attendees who listened to keynotes, panels and exhibits.
Hartford, Connecticut recently became a marketing leadership haven for a few days with IMPACT Live 2019! Flanked by marketers, salespeople and tech leaders, the event’s highlights were the keynote speeches on digital marketing, sales and innovation. Here are our top takeaways from the event.
Customer service is an industry notorious for its ups and downs. A service agent’s day can often be a mixed bag of celebrating wins and trying to fire fight complex issues. Whilst the job can most certainly be very rewarding it can also come with stress, exhaustion, and a hefty dose of frustration.
Whilst the phrase “stay in your own lane” most definitely rings true, and it’s important not to copy or become distracted by the competition, it can be very insightful to keep an eye on the rest of the market. There are always lessons to be learned from observing emerging trends and behaviors that are working particularly well for your competitors.
Do you wish you could be more productive? Do you struggle to find time to do what matters? With a heavy workload, it’s easy to feel stretched thin, as if there aren’t enough hours in the day. But there’s something you can do about it – a guiding philosophy to live by that can change this perception.
The jam-packed Online Retailer Conference & Expo, now in its 11th year, played hosts to startup founders, retail innovators, marketing disruptors, and e-commerce leaders. Joined by more than 100 speakers, 140 solution providers and exhibitors and over 2,000 excited visitors. Here are our top takeaways from the amazing speakers at the two-day event.
The heart-warming thing about today’s globalized marketplace, facilitated largely by technology, is how much more level the entrepreneurial playing field has become. To be a successful businessperson, you don’t need to have come from a well-off family, hang out in the right circles, or graduate from a fancy university.
Gamification is the technique of incorporating gaming mechanics into elements and processes that your customers and employees use every day. It’s a way to increase engagement, improve employee satisfaction, create motivation, and ultimately enhance your return on investment.
Here’s our rundown of how to get your first job as a web developer. These tips will help you get started and allow you to stand out amongst the crowd of other applicants. It’ll take some hard work and persistence, but to see results you need to put in the effort. Good luck on your mission!
We like to compare customer churn to the end of a romantic relationship. For whatever reason, someone’s breaking up with you and doesn’t want to see you again. It sucks, but it’s not all doom and gloom. Find out how to reduce customer churn in four simple steps.
We’ve had a lot of great meetups already this year and there are many more to come. We’re heading to the Online Retailer Conference & Expo in Sydney and we want to meet you. We know we couldn’t do it without you and we’re truly thankful for the opportunity, so stop by and let us thank you in person.
The life of a founder is filled with freedom, autonomy, opportunity, excitement, and hopefully – abundant success. However, if entrepreneurs aren’t mindful of their health and wellbeing, they can end up feeling overstressed, overworked, isolated, and even burnt out with anxiety or depression.
Sustainable, healthy growth is hard to achieve. It’s a delicate balancing act between chasing shiny innovation and sales whilst preserving your existing USP and company culture. As your business grows and you’re finally moving towards financial stability and a lifestyle you love, how do you maintain those agile startup roots and close-knit team spirit?
Problems, queries, and complaints can be the trickiest parts of a customer service job. Some days you can feel like you’re saving the world, one customer-in-distress at a time, but others can feel like one long train wreck that you’re somehow supposed to salvage.
Running Remote 2019 in beautiful Bali has come to a close. If you didn’t manage to make it to the event don’t worry, we’ve got you covered. Think warm thoughts, imagine sunshine on a picturesque beach and we’ll go over our top takeaways from the event to help you combat some of the major challenges that come with remote work.
The e-commerce industry is going from strength to strength as people continue to trade busy shop floors for laptop screens (often from the comfort of their sofa and pajamas). However, competition is fierce in the online space, so providing fantastic customer experiences that lead to repeat purchase is vital if small businesses are to stay afloat.
Let’s face it, a digital nomad’s life sounds pretty perfect, right? Through rose tinted glasses you can picture endless lazy beach days, cocktails lined up next to your computer, and new adventures every week. Whilst all of these perks are possible, there are a number of hurdles and stumbling blocks that come with life on the road.
It’s been incredible to meet up with so many of you from around the world and hear what you have to say. We know we couldn’t do it without you and we’re truly thankful for the opportunity. June is shaping up to be an incredible month for us to connect, fresh off our trips to Paris for SaaStr Europa 2019 and Tel Aviv for Chatbot Summit, we’re heading to the Running Remote Conference in Bali.
We’ve had a lot of great meetups already this year and we won’t be stopping any time soon! June is going to be big, fresh off our trip to Paris we’re heading to the Chatbot Summit in Tel Aviv. We’ll be in town from June 24th-27th and we want to meet you.
It feels like every second person you speak to online is striving to become a location independent “digital nomad”. Well, who can blame them? Travel, freedom, autonomy… it all sounds pretty glamorous to us! Where do we sign up?!
Welcome to the second article in our 2-part series on all things content marketing for small business. We’re sharing 5 common mistakes to avoid and 6 steps to help you get started with content marketing today.
As it turns out, “content” is much more than just a Millennial marketer’s buzzword. In fact, it’s arguably the best long-term marketing strategy around. Content marketing is an increasingly popular tactic for small and large businesses alike.
Humans are hardwired to connect. We want to feel like we belong. We want to feel like we’re understood, valued and appreciated. It doesn’t matter if you’re “hard as nails” or the eternally straight-faced big boss, we know that deep down, you crave all the warm fuzzies too.
After the success of the tawk.to meetup in San Jose early this year along with meetups in Asia-Pacific, Paris and across the US last year, we’re continuing our in-person meetups throughout 2019. The next stop on our world tour will be Melbourne, Australia during the month of June.
We’re always looking for ways to improve our software to ensure our users have access to the best of the best. We’re excited to announce we’re adding two highly requested features; the option to export your contacts and the power to configure your desktop notifications.
The #1 question that investors and our users almost always ask us is: “Why is tawk.to Free? To which we reply:
“WHO was that guy? I hate him.”
“Wow ok… He’s someone I need to get to know.” – there really is no in-between.
We attribute the lion share of our growth to date to our commitment to being as close as possible to our community – Listening, learning and growing with you.
The tawk.to application has been shaped by your feedback and ongoing input – so after the success of our meetup events last year in Asia-Pacific, today we’re announcing an initiative to get even closer to tawkers, by meeting as many of you as possible – in person, throughout the USA.
Ask any master craftsman at any discipline and they will tell you, that in order to master your craft; you need to first master your tool(s). So here are 9 things you probably didn’t know you could do with tawk.to :
If you are adding live chat to your website, or hiring outsourced chat agents – this is a must read.