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How to communicate with customers online

The age of the internet and social media has opened doors for online communications, allowing business owners to communicate instantly with customers across the globe. By communicating effectively with customers, and with other business people, entrepreneurs can build positive brand reputations, professional credibility and work opportunities.

The road to young entrepreneurship

The twenty-first century is instant. A mass global market is never more than a few clicks away. People are more diversely and internationally connected than ever before, thanks to the rise of social media and everybody has a voice and a platform to shout it from. Today’s young people are surrounded by opportunities for business creation and growth.

Digital web trends and how to implement them

Web trends are forever changing, but there are some that will be just as relevant in 2020 as they were in 2019. Balancing functionality with an eye-catching design may seem difficult, but if you can master it, you’ll set yourself up for higher user engagement and ideally, a higher conversion rate.

How experiential marketing can benefit your business

People love experiences. We enjoy sights, sounds, different sensations. We like trying out cool, new stuff and having fun! That’s why experiential marketing works and why huge corporations are devoting considerable chunks of their advertising budget to experiential marketing.

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