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Startup son recruits dad to help DingGo go, go, GO!

Industry
Auto Repairs
Location
Australia
Brand
DingGo
Product
Live Chat
DingGo combines the power of the internet and the car repair industry to serve clients all over Australia.

Shaun wanted to do something creative and innovative so he partnered with an old friend, a software engineer who built the tech for DingGo. Then they found someone to help with the marketing that really helped the business to grow.

Initially, Shaun’s father told him to stay in his corporate job so he could live a comfortable life without worrying about retirement or where money would come from. Shaun decided to make the leap from corporate to the startup world and hasn’t looked back.

For DingGo’s first 50 clients, his father became his biggest supporter and was there to help from the get-go. They soon ran into other father and son businesses who saw how genuine they were and could empathize with their situation and ambitions.

DingGo combines the power of the internet and the car repair industry to serve clients all over Australia.

Shaun wanted to do something creative and innovative so he partnered with an old friend, a software engineer who built the tech for DingGo. Then they found someone to help with the marketing that really helped the business to grow.

Initially, Shaun’s father told him to stay in his corporate job so he could live a comfortable life without worrying about retirement or where money would come from. Shaun decided to make the leap from corporate to the startup world and hasn’t looked back.

For DingGo’s first 50 clients, his father became his biggest supporter and was there to help from the get-go. They soon ran into other father and son businesses who saw how genuine they were and could empathize with their situation and ambitions.

“Without tawk.to, we wouldn’t be able to get to this stage ever. Having a free product that allowed us to experiment ... it was really really attractive.”

Shaun first discovered tawk.to via a recommendation from a business colleague who suggested they needed to add live chat to their website. Since doing so, Shaun and his team have learned much about their business by using tawk.to’s dashboard.

“In fact, even today, we have this policy where everybody in the team needs to spend time on tawk.to because that way they listen, they hear our customers, they hear firsthand what they have to say.”

Shaun Janks, Co-Founder & Chief DingGo

By doing so, all members of the DingGo team understand what their customers’ problems are. As a result, they can continue to better their product and service offering.

Following his dreams has made Shaun feel happier than ever. Looking back, he knows how far they’ve come and that a big part of his success comes from understanding what his customers truly need while providing maximum care at the best possible cost.

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